About
Sextante is one of Brazil’s leading publishers, focused on personal growth, mindfulness and general knowledge. Its catalog covers self-improvement, business, spirituality and psychology.
Objective
The goal was a platform that makes books easier to find, that the Sextante team can run on its own, and that is ready for direct online sales.
The previous site showed the catalog well, but the publisher had outgrown it.
With the Sextante team, we simplified the site’s architecture so readers can browse by author, category and format (print, e-book or audiobook). The most visible idea is a digital bookshelf: covers line up along the bottom of the screen, the way books sit on a shelf.
Selling directly was a big change for Sextante, so the launch was split in two phases. The first brought the new catalog, built around discovery. The second adds full e-commerce, with direct sales and the logistics and distribution that come with it.
The Sextante team also needed control. The new site runs on a CMS they can adapt, with tools for updates, book imports and data analysis; the old system was rigid and limited.
