GEN (Global Engineering Network) unites over 2,000 engineers across the ACS Group, working on transformative infrastructure, energy, and technology projects worldwide. With ambitions to become a fully engineering-led entity, GEN needed a clear, distinctive identity to support collaboration, recognition, and future growth across markets and regions.

Future Forward invited Reino to create GEN’s visual identity as part of a broader brand strategy. The goal was to craft a flexible, professional design system that could unify a global network of operating companies while expressing GEN’s commitment to engineering innovation and global prosperity.